Known as the Gateway to the Sequoias, Visalia, California offers travelers a scenic and quiet refuge from the hustle and bustle of nearby cities such as Fresno and Bakersfield. But don't get confused - Visalia's no sleepy town. Named Best Small Town for Food by USA Today and Rand McNally, Visalia is also known for abundance of outdoor activities, history, and arts.
The Visalia Conventions and Visitor's Bureau tasked Drake Cooper with taking everything wonderful about their town and communicating it on the web with a brand new website, visitvisalia.org. Taking inspiration from the nearby Sequoia National Forest in the design, and current destination tourism design trends in functionality, we also provided the client with a fully customized Content Management System, and pulled all attraction and lodging data from their existing CRM system, so that maintenance of the site became seamless.